PLA or Product Listing Ads are very useful where you are selling actual products. It is a great way to showcase your products across search engines and directly reach your target audience. As one of the top PLA advertisers on Google & Bing – we have the experience, scale and technology to boost your customer acquisition and profitability.
Through PLA you get various benefits like greater amount of traffic, better qualified leads, easy retail-centric campaign management, broader presence and powerful reporting and competitive data. With so many benefits, ignoring Product Listing Ads would not be a good idea.
The greatest benefit of PLA is that you do not have to drive the customer to your website in order to showcase the product in front of him, but instead you can directly showcase your products on the SERP (Search Engine Result Page) and bring the customer to the product details page where he may buy the product there itself.
DigimartGuru was founded in 2015 to bring agency-level Internet marketing services in South Delhi, Noida, Ncr to every business. Since then, we've helped hundreds of businesses achieve great online results. We are taking a truly concerted methodology to closely understand each of our client's goals and their business needs.